Should you use Product targeting and Category targeting with Sponsored products ads?
In Q4 2018, Amazon launched a Product targeting feature for Sponsored products ads. This enables us to target specific products and/or product categories on Amazon. While everyone has been making a big fuss about how great this feature is, we silently tested it and analysed it. The results are now in and they are more …
Should you use Product targeting and Category targeting with Sponsored products ads? Read More »